I ♥ Roxxane
When we cheekily placed a neon-red painted Roxxane Office as a tongue-in-check eye-catcher right in the middle of our many new products at the Light and Building show in 2012, we did not really know what effect this would have at the time.
Once at the trade fair, we were met with enthusiastic reactions, enquiries and even offers to buy this unique luminaire. "We want it!" was the repeated call of visitors after six exciting trade-fair days.
But, at the beginning, there were problems with the neon paint, which was very difficult to apply; the result after painting did not come up to the usual high Nimbus standards and series manufacture of the product was inconceivable for the time being.
As always convinced that a solution would be found, our development team worked with painting experts and nevertheless succeeded in developing a special method. This made it possible to give the Roxxane Neon its unique surface appearance.
Right on time for Euroluce 2013, the goal was finally achieved. The complex multi-layer paint corresponded to the usual Nimbus quality and, since then, it has been possible to order the NEON EDITION luminaire. By the way, the actual idea for the neon-coloured Roxxane came from our customers and we would like to thank them briefly with an answer in the form of an advertisement covering an entire page: "You wanted it and now you can have it!".
If you want to see what else happened as a result of this campaign, simply take a look at our
facebook page.